GPMA had the distinct honor of conceptualizing, planning, and executing the launch of CHANEL's latest Les Exclusifs fragrance, Comete. This exclusive event also provided key media and influencers with a bespoke luxury skincare experience using the prestigious CHANEL Sublimage range. Hosted at the stunning Hazendal Wine Estate in Stellenbosch, South Africa, the event epitomized CHANEL's essence of luxury. 

The day began with influencers enjoying a picturesque breakfast overlooking the majestic mountains. Following breakfast, guests were treated to a Sublimage spa takeover, where CHANEL therapists showcased the transformative power of the Sublimage range through a full skincare experience. 

In the afternoon, press and media were welcomed with delightful drinks. The highlight of their visit was a dedicated room celebrating the new Les Exclusifs fragrance, Comete, where guests embarked on an enchanting fragrance journey, learning about the artistry behind the Les Exclusifs range. 

The evening culminated in a spectacular four-course dinner in a glasshouse adorned with CHANEL-aligned furniture and exquisite floral arrangements. Live entertainment added to the ambiance of refined elegance and celebration. The event was a testament to CHANEL's timeless allure and sophistication.